Exporting businesses in sectors directly impacted by tariffs
Services
Opportunities NB Tariff Support Plan
Enhanced ONB support for New Brunswick businesses affected by U.S. tariffs: (1) repayable working-capital loans for tariff-impacted exporters, (2) the flexible, performance-linked Competitiveness and Growth Program for export-intensive companies, and (3) strategic assistance for new-market entry (market research, regulatory guidance, trade compliance consulting, contingency planning). Requests are assessed individually.
Overview
Enhanced ONB support for New Brunswick businesses affected by U.S. tariffs: (1) repayable working-capital loans for tariff-impacted exporters, (2) the flexible, performance-linked Competitiveness and Growth Program for export-intensive companies, and (3) strategic assistance for new-market entry (market research, regulatory guidance, trade compliance consulting, contingency planning). Requests are assessed individually.
Key numbers
| Item | Value |
|---|---|
| Instrument | loan + grant (mixed) |
| Level | provincial |
| Region | New Brunswick |
| Administrator | Opportunities NB |
| Intake status | Ongoing (assessed individually) |
| Non-US bias | Targets US-tariff-impacted exporters; support directed to new-market entry and diversification |
Eligibility
Working-capital loans
minimum 25% of sales to the U.S. or 25% of raw materials subject to counter-tariffs; positive cash flow; profitability before tariff impacts; current on property taxes and CRA remittances
Competitiveness and Growth Program
industrial, export-intensive companies significant to New Brunswick's economic vitality
Strategic assistance
NB exporting businesses investing in innovation, productivity, market development, or sector-specific initiatives
What it covers
Repayable loans for short-term working capital (revenue loss, increased costs, supply-chain disruption)
Flexible, performance-linked financial assistance for competitiveness gaps and strategic productivity investments
Professional services for entering new export markets (market research, regulatory guidance, trade compliance consulting)
Market adaptation strategies, diversification support, and new supply-chain solutions
Contingency planning related to trade and supply-chain disruptions
Market and diversification rules
Businesses must demonstrate tariff impact and have an action plan to mitigate it
All lending decisions subject to due diligence by ONB
How to apply
Contact your regular ONB contact, or the Department of Agriculture, Aquaculture and Fisheries or Department of Natural Resources
Businesses without an existing contact should connect with an ONB Business Navigator (1-833-799-7966 or nav@navnb.ca)
Financial support is tailored to individual business needs
Stacking notes
Support is assessed individually; disclose all other government assistance
Notes
Plan announced March 6, 2025 in response to U.S. tariffs
Sep 2026 escalation response added $1M in ONB market-development funding and trade missions to South Korea, Cambodia, Japan, Belgium, and the Netherlands
Relevant services
The services below are grant-eligible: CanExport and EDC reimburse up to 50% for incorporated Canadian exporters.
Book a free readiness call
Grant programs can reimburse up to 50% of eligible market-entry costs. In one free call we tell you honestly whether your product fits a non-US market.
Book a free readiness call