Tariff-impact assessment
what the ban takes out, which markets have real demand.
Services
Tariff-Response and Diversification - Your Non-US Plan, Started
Assess the tariff impact, pick the highest-fit non-US market, and start a funded buyer pipeline there within 30 days - with the funded plan and working-capital access where needed.
The problem it solves
The US ban on Canadian alcohol, dairy, and other goods cut off Canada's largest market. Every day an exporter waits, competitors who diversified take the new shelf space. Tariff-impacted exporters need a non-US plan that starts now - and the money to pay for it already exists.
What the service is
A funded diversification program: we assess the tariff impact, pick the highest-fit non-US market, match you to the program that pays (EDC Trade Impact, RTRI, provincial tariff packages), and start a funded buyer pipeline there - the research, the vetted buyers, the meetings, the claim documentation. We deliver the plan and the pipeline work; your product wins the market.
How it works
Funded plan + eligibility
the program that pays, locked before you spend.
Market entry started
research, vetted buyers, meetings.
Working capital where needed
EDC/provincial liquidity connections.
Evidence
every step documented for the claim.
Benefits
A non-US plan started within 30 days, funded.
Program match confirmed before you spend.
Working capital connected where the pivot needs it.
A new, standing market pipeline you keep.
Who it is for
A Canadian alcohol/beverage exporter whose US sales disappeared. A dairy or motorcycle manufacturer in the same boat. Any exporter whose margins are compressed by tariffs.
What is included
Tariff-impact + market-fit assessment
Program matching (EDC TIP / RTRI / provincial) + business case
Non-US buyer pipeline (research, vetted buyers, meetings)
Working-capital/guarantee support
Evidence + claim documentation
The grant angle
RTRI is a $3.45B, 4-year envelope for SMEs impacted by tariffs (up to $2M liquidity, 50-75% of eligible costs), delivered by the five RDAs. EDC's Trade Impact Program is a $5B financing/insurance pool. Provincial packages add more. We match you to the one you qualify for.
How other companies are doing this
RTRI's RDAs are standing up exactly these contributions; EDC's TIP has financed thousands of transactions for exporters pivoting away from the US. The funded path is open - the gap is executing the new market fast enough.
Get started
Book a readiness call
measure the tariff hit and map the funded options. 2. We scope the funded diversification plan; you approve. 3. You start within 30 days.
Questions
Which programs pay? EDC TIP, RTRI, and your province's tariff package.
Is my sector covered? Tariff-impacted sectors are the priority; we confirm in the readiness call.
What we do NOT promise: that new orders land - we promise the funded plan, the pipeline, and the evidence started within 30 days.
Final call
The US market is closed to your product; the programs are open. We build the plan and start the pipeline now; the programs cover up to half or more of the costs.
Book your free readiness call now. EDC TIP and RTRI are funded today; the ask is speed.
Sector focus: alcohol & beverage exporters
The US import ban on Canadian alcohol took effect September 29, 2026. Canada exported $1.36B in alcohol in 2023 - 90% to the US, about two-thirds of it spirits. Rye, whisky, wine, beer, vermouth, vodka, tequila and rum now need non-US buyers fast.
This service works the same way for every sector: alcohol and beverage, dairy and agri-food, seafood, manufacturing, and technology. Pick a market in the Global Markets hub, check the trade agreement, and let us do the work - grant-eligible clients can claim up to 50% of their eligible costs back via CanExport and EDC.
Book a free readiness call
Grant programs can reimburse up to 50% of eligible market-entry costs. In one free call we tell you honestly whether your product fits a non-US market.
Book a free readiness call