Licensed Newfoundland and Labrador fish processors
Newfoundland and Labrador Seafood Marketing Support Program
Non-repayable contributions up to $100,000 at a rate of assistance of up to 90% for licensed NL fish processors, aquaculture companies, seafood marketing firms, and industry organizations to identify, assess, target, and develop new markets in response to U.S. tariff threats and recent China tariffs. Focus on market information and research, market development planning, adapting products and packaging for new markets, market development activities, and marketing materials and promotional tools.

Overview
Non-repayable contributions up to $100,000 at a rate of assistance of up to 90% for licensed NL fish processors, aquaculture companies, seafood marketing firms, and industry organizations to identify, assess, target, and develop new markets in response to U.S. tariff threats and recent China tariffs. Focus on market information and research, market development planning, adapting products and packaging for new markets, market development activities, and marketing materials and promotional tools.
Key numbers
| Item | Value |
|---|---|
| Instrument | grant (non-repayable contribution) |
| Level | provincial |
| Region | Newfoundland and Labrador |
| Administrator | Department of Fisheries, Forestry and Agriculture |
| Cost share | 90% |
| Max per project | $100,000 |
| Budget | $6,000,000 |
| Intake status | Open (program details and applications on the FFA program page) |
| Non-US bias | Explicitly responds to U.S. tariff threats and China tariffs; targets Europe, Asia, and domestic markets |
Eligibility
Aquaculture companies
Seafood marketing firms
Industry associations, research and development institutions, fisheries organizations, and development associations
What it covers
Market information and research
Market development planning
Adapting products and packaging for new markets (e.g., re-development of packaging)
Market development activities, including participation in tradeshows and missions
Marketing material and promotional tools (brand strategy development, advertising)
Export development planning
Market and diversification rules
Support is aimed at global market diversification and reducing reliance on traditional markets
New opportunities in domestic (Canada) and international (Europe, Asia) markets
How to apply
Program details and applications available on the Seafood Marketing Support Program page under Fisheries and Aquaculture programs
Contact the Department of Fisheries, Forestry and Agriculture for application support
Notes
Launched April 4, 2025 by Minister Gerry Byrne
Part of a $6M provincial investment in market diversification, including trade missions to Europe and Asia
Relevant services
The services below are grant-eligible: CanExport and EDC reimburse up to 50% for incorporated Canadian exporters.
Book a free readiness call
Grant programs can reimburse up to 50% of eligible market-entry costs. In one free call we tell you honestly whether your product fits a non-US market.
Book a free readiness call