Services
Trade-Show Participation
We select the right non-US shows, book your buyer meetings in advance, and manage your presence so every show trip converts.
Diversifying Canadian exporters are flocking to non-US shows.
Canton Fair, Anuga, SIAL, CIIE — these are where non-US buyers are. But a show only pays off if your calendar is full before you land. An annual program smooths lumpy revenue and turns trips into conversions.
While your Canadian exporter attends shows with an empty calendar, competing exporters land with a full schedule of pre-booked buyer meetings.
What this is
We pick the right non-US shows, book your meetings, and manage your presence on an annual program — so every show trip converts for your Canadian company, not just exhibits.
How it works
2. We book and schedule buyer meetings in advance.
3. We manage your presence and staffing.
4. We run it on an annual program.
What's included
Show selection per year (2–4 shows)
Show selection per year (2–4 shows)
Pre-booked buyer meetings
Pre-booked buyer meetings
On-site presence and staffing support
On-site presence and staffing support
Annual program with travel pass-through
Annual program with travel pass-through
Outcomes this service is designed to deliver
Selection, booking, and staffing of your presence at non-US trade shows.
Selection, booking, and staffing of your presence at non-US trade shows.
Pre-booked buyer meetings at each show.
Pre-booked buyer meetings at each show.
A recurring annual program that turns shows into qualified conversations.
A recurring annual program that turns shows into qualified conversations.
Who it's for
Canadian exporters already using core retainers who want periodic acceleration
Canadian exporters already using core retainers who want periodic acceleration
Canadian companies ready to invest in high-touch trade show opportunities
Canadian companies ready to invest in high-touch trade show opportunities
Canadian businesses seeking to convert shows, not just exhibit
Canadian businesses seeking to convert shows, not just exhibit
How we price
- Engagement model: annual program (multiple shows) or per-show engagement, with travel passed through.
FAQ
Is this an add-on to my retainer? Yes — it's designed as a high-value, periodic add-on to your recurring base.
Why do I need pre-booked meetings? A show only converts if your calendar is full before you land.
Does the government subsidize shows? Yes, government trade missions often subsidize participation. We can help your Canadian company access it.